Branding articles

Branding for Startups: Your Roadmap to Success

The way you build your brand can turn your small business into a recognized name. Check out these actionable branding steps to empower your startup.

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Building Your Personal Brand: A Guide for Entrepreneurs

Personal branding can boost your business' visibilty. These actionable tips will help you to use your expertise to connect with your audience.

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Making the Boring, Not Boring

Software couture house Not Boring puts play at the heart of their mobile experiences. See how it makes their user journey more captivating and engaging.

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Patagonia: A Purpose-Driven Brand Built on Action.

Patagonia is a brand with a mission. They prove that the actions they take creates an impact that resonates with customers.

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WeTransfer’s Branding Places the Creative Community at Center Stage.

WeTransfer deepens its connections with its audience of creative professionals by shining a spotlight on their work.

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How Dropbox Inspires by Leading with Imagination.

See how Dropbox has made a functional product connect with creatives by building a dynamic experience for their users.

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The Psychology of Design: How It Influences Consumer Behavior

Effective design helps businesses to influence customers and drive sales. Here's our insights into how brands do it.

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7 Ways to Create Engaging Instagram Content

Want to create authentic content that brings you closer to your audience? Here's the ideas we've experimented with.

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The Power of Visual Branding: How Design Can Boost Your Business Identity

Your visual identity is how you express who you are to customers. Learn why it's essential for small business success.

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Open AI’s Rebrand is a Lesson in How to Humanize Tech.

Open AI have crafted a fresh brand identity, designed to place humanity at the centre of the digital experience.

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The Benefits of Branding for Internal Culture

Branding isn’t just about how a business is seen from the outside. It’s key to connecting to customers, and employees – our most important customers.

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Cool Drawing Ideas to Get Fresh Inspiration for Your Designs

Learn why drawing is vital to a graphic designer, how you can hone your drawing skills, find cool drawing ideas to jumpstart your creative design.

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How to Use Lottie Animations

As one of the best tools to make animations, rush your way into learning and using Lottie Animations with this quick guide.

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Easily Animate Your Mockups With These Tools

With the help of animation tools, you have an infinite way to creatively present your stories! Here are 10 tools to animate your mockups.

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12 Tips To Optimize Your Landing Pages

Take advantage of your customer's interest and increase your chances of capturing attention by optimizing your landing page.

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What Is A Design System?

Get to know how design systems can transform your business – from providing better customer experiences to helping maintain a consistent brand.

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Choosing The Right Marketing Agency

Marketing agencies can propel your business forward – find out what to look for to ensure you pick the one that suits your needs best.

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Designers: Learning To Code Is Easier Than You Think

Designers, coding is becoming more important than ever. Learn how to start coding easily and create interactive prototypes with HTML/CSS/Javascript.

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How to Hire Remote Designers

Learn how to hire the best remote graphic designers for your business. Discover the benefits, qualities to look for, and where to find them.

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Why Startup Founders Should Learn Design Basics

Learn why branding consistency, design and aesthetics are vital for startup founders to learn from the very start of launching their business.

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