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Jenn Pereira
December 6, 2023

3 Steps to Power Up Your Social Media Content

Learn essential strategies on how to create high-quality social media content that will elevate your brand and captivate your audience.

Social Media
Marketing
Recent articles
Jenn Pereira
November 22, 2023
Getting Started with Social Media Marketing for Small Business
Transform your small business into a thriving brand with the strategic use of social media. Here's a simple guide to help you kick-start your journey.
James Daly
November 17, 2023
Behind The Scenes: Our CEO on adjusting for AI
How we adjusted to the AI explosion, the changes we made to our product and roadmap, and what we've learned from it
Luke Tyler
October 25, 2023
How to Craft Sales Emails that Hit the Mark
Your sales emails are more than a pitch - they should knit strong bonds with your prospects. Refine them to build loyalty and boost conversion rates.
Luke Tyler
October 23, 2023
How to 5x Your Content Creation Output
Discover how merging content batching with AI can supercharge your content creation. Elevate productivity, ditch the content treadmill, and connect deeply
Luke Tyler
October 20, 2023
Branding for Startups: Your Roadmap to Success
The way you build your brand can turn your small business into a recognized name. Check out these actionable branding steps to empower your startup.
Luke Tyler
October 18, 2023
Building Your Personal Brand: A Guide for Entrepreneurs
Personal branding can boost your business' visibilty. These actionable tips will help you to use your expertise to connect with your audience.
Best of the rest
10 Ways to Supercharge Your Content Creation Process
A solid content marketing strategy makes it easier to create content your audience cares about. These 10 steps make the process super simple.
Luke Tyler
October 16, 2023
From Concept to Campaign: How AI Streamlines Design Workflows
Learn how to leverage AI to simplify every step of your design workflow – from research, to conceptualization and creation.
Sam Lafontaine
October 12, 2023
Using AI as a Valuable Copywriting Tool
Boost your copywriting productivity, whilst retaining your human creativity. Here's the copywriting strategies you can use, supercharged by AI.
Luke Tyler
October 11, 2023
Crafting an Impactful Content Strategy for Your Business
Content platforms evolve, but a solid content marketing strategy is timeless. Here's how to reach your audience and craft content they care about.
Luke Tyler
October 9, 2023
10 Creative Ways to Use Instagram Stories to Grow Your Audience
Stories are a powerful way to engage with your audience, reach new people and build a buzz around your business. Here's how to use them.
Luke Tyler
October 5, 2023
Choosing the Right Tools to Run Your Business
The tools you use set you up for success and for scale. See how to make the best choices, and the tools we recommend for getting ahead.
Luke Tyler
October 2, 2023
Build Deeper Customer Connections with Detailed Personas
Understanding and targeting specific user personas can dramatically increase engagement and conversions for your business.
Luke Tyler
September 29, 2023
How I Use AI in my day-to-day – a Growth Marketer's Perspective
A look at how Sam, our Growth Marketing Lead, uses AI to work more efficiently, improve his decision-making abilities, and speed up his brainstorming.
Sam Lafontaine
September 26, 2023
How to Get Ahead Using Marketing Automation
Marketing automation has boosted our productivity several times over. Recoup time in your business and get more from your marketing with these tactics.
Luke Tyler
September 21, 2023
Making the Boring, Not Boring
Software couture house Not Boring puts play at the heart of their mobile experiences. See how it makes their user journey more captivating and engaging.
Luke Tyler
September 18, 2023
Patagonia: A Purpose-Driven Brand Built on Action.
Patagonia is a brand with a mission. They prove that the actions they take creates an impact that resonates with customers.
Luke Tyler
September 11, 2023
5 Ways AI Can Help Small Business Owners Thrive
AI has been making waves as of late – and for good reason. It has the potential to dramatically simplify and improve the way small businesses operate.
Sam Lafontaine
September 5, 2023
Exploring Montreal Like a Local
Montreal's our spiritual home. I'm visiting for the first time for our Team Retreat and here's the spots recommended by those who know it best.
Luke Tyler
August 25, 2023
Using AI To Level-Up Your Communication
Clear written communication is key to business success. Using AI can give your messages greater clarity and impact across critical touchpoints.
Luke Tyler
August 23, 2023
A Closer Look at Shopify's Sidekick: What You Need to Know
E-commerce shop owners, rejoice – Shopify has entered the AI space and promises to transform the way you run and operate your business.
Sam Lafontaine
August 23, 2023
WeTransfer’s Branding Places the Creative Community at Center Stage.
WeTransfer deepens its connections with its audience of creative professionals by shining a spotlight on their work.
Luke Tyler
August 18, 2023
How Dropbox Inspires by Leading with Imagination.
See how Dropbox has made a functional product connect with creatives by building a dynamic experience for their users.
Luke Tyler
August 15, 2023
The Psychology of Design: How It Influences Consumer Behavior
Effective design helps businesses to influence customers and drive sales. Here's our insights into how brands do it.
Luke Tyler
August 14, 2023
7 Ways to Create Engaging Instagram Content
Want to create authentic content that brings you closer to your audience? Here's the ideas we've experimented with.
Luke Tyler
August 11, 2023
The Intricate Interplay of User Experience, Time, and Product-Market Fit
In the fiercely competitive digital arena, app developers must ensure flawless functionality and win over users' interest and foster long-term loyalty.
Vincent Ramsay-Lemelin
August 11, 2023
How AI Can Improve Your Product’s Growth Metrics
Join us on a journey through the AARRR framework as we uncover the surprising ways AI is reshaping growth strategies in the modern startup world.
Sam Lafontaine
August 9, 2023
Open AI’s Rebrand is a Lesson in How to Humanize Tech.
Open AI have crafted a fresh brand identity, designed to place humanity at the centre of the digital experience.
Luke Tyler
July 20, 2023
The Power of Visual Branding: How Design Can Boost Your Business Identity
Your visual identity is how you express who you are to customers. Learn why it's essential for small business success.
Luke Tyler
July 19, 2023
How art director Isabel Moranta relies on instinct and emotion to create her best work
We met Isabel Moranta, an educator-turned-art director while collaborating on The Books of Design. We caught up with her recently at the Locomotive office.
Luke Tyler
April 14, 2023
15 Places to Get Unique Design Inspiration
These days, it’s easy to go to the same sources for design inspiration. Here’s some of our favorite resources that are little outside of the box.
Luke Tyler
March 9, 2023
The Benefits of Branding for Internal Culture
Branding isn’t just about how a business is seen from the outside. It’s key to connecting to customers, and employees – our most important customers.
Vincent Ramsay-Lemelin
February 24, 2023
Five Easy-to-Use Tools for Instagram
Here’s five great tools to help you create beautiful, engaging content for social media. You don’t need to be an expert to start using them.
Luke Tyler
February 21, 2023
Uncovering the Potential of Serverless AI
The model’s potential for improving the feasibility of working with AI tools is enourmous, but there’s one pitfall tech managers still need to be aware of.
Shannon Lal
February 10, 2023
The designstripe Time Management Workshop: Our Process and Learnings
Read to understand the process behind our time management workshop, along with what we learned from our team’s feedback.
Geneviève Rousseau
January 18, 2023
16 Inspiring Illustration Trends to Try in 2023
Every year, new illustration trends inspire designers to create something fresh and remarkable. Here's what's in store for 2023.
Luke Tyler
January 4, 2023
Staff Picks: A Gift Guide for Designers
Make a designer happy by giving them a gift that shows you understand how valuable design is to everything they own and experience.
Luke Tyler
December 14, 2022
25+ Resources to Find Free Images for Your Design Projects
Find the best resources here where you can get free images. Use them to make your designs complete, attractive, and purposeful.
Luke Tyler
December 1, 2022
How to Create Remarkable Promo Designs for Black Friday, Quickly and Easily
Creating eye catching promos is a vital part of your Black Friday Strategy, if you want to stand out in the sea of the 50% off game we play each November.
Luke Tyler
November 17, 2022
Why We Participate in No Meeting Weeks, and What We've Learned
Every 6 weeks, we hold a 100% Async, No Meeting Week. Here’s the impact it has on our our people, our processes and our business.
Luke Tyler
November 9, 2022
How Gimmick Studio creates motion designs that rock.
The Montréal motion design studio co-founder Benoit Fortier says imperfection and a punk rock spirit are what makes their work stand out.
Luke Tyler
October 18, 2022
Our Inspiration Behind the Hansen Modern Style
Learn more about the origins of the Hansen Modern style, as well as an interview with Claudio, who helped us to design the style.
Luke Tyler
October 10, 2022
How Nico Tiotuico Illustrated our Latest Style, Friendly
We spoke to Nico, creator of the original sketches in the Friendly scenes, about the creative process behind his illustrations for the Friendly style.
Luke Tyler
August 18, 2022
How to Create a Personalized Illustrated Card for Father’s Day
Father’s Day is just around the corner – it’s the perfect occasion for little ones to celebrate their dad and all the great things he does for the family.
June 17, 2022
Introduction to the usage of AI to enhance images and videos
We've ushered into the age of AI. Learn why Artificial Intelligence helps content creators with a wide range of tasks and has countless applications.
Malrick Costantini
June 7, 2022
Designstripe is a certified B Corp
After lots of hard work, we're extremely proud to have achieved B Corp status. Here’s what it means for the design community.
May 30, 2022
Cool Drawing Ideas to Get Fresh Inspiration for Your Designs
Learn why drawing is vital to a graphic designer, how you can hone your drawing skills, find cool drawing ideas to jumpstart your creative design.
Jenn Pereira
April 13, 2022
How to Use Lottie Animations
As one of the best tools to make animations, rush your way into learning and using Lottie Animations with this quick guide.
Jenn Pereira
April 10, 2022
Top 5 Essential Animation Concepts to Get Started in Animation
Animation is a rapidly-growing, constantly-evolving field. Jump ahead in your learning with these top 5 essential concepts.
Jenn Pereira
April 8, 2022
Easily Animate Your Mockups With These Tools
With the help of animation tools, you have an infinite way to creatively present your stories! Here are 10 tools to animate your mockups.
Jenn Pereira
April 6, 2022
Motion Design Tutorials for Beginners‍
Content is king in the digital marketplace – and with the aid of motion design, content can take an even more important and strategic place.
Jenn Pereira
April 4, 2022
All You Need To Know About Usability Testing
Proper usability testing can make the difference between successful and unsuccessful products. Learn the basics here.
Jenn Pereira
April 1, 2022
Design Tips For Marketers
Pick up and keep up! with the best design tips for marketers because visual platforms are taking over the internet where most of the consumers are.
Jenn Pereira
March 28, 2022
10 Free Tools To Test Your Site’s Usability
Get your hands on these essential usability testing tools to make your process efficient. gather, track and assess the results faster!
Jenn Pereira
March 26, 2022
How To Get Started With User-Testing
Discover why user testing works, and understand what gives your brand higher the chances of customers staying on your pages!
Jenn Pereira
March 23, 2022
Top Webflow Tutorials To Get Started
Webflow is one of the most advanced no-code website builder. These are the Webflow tutorials you need to know to get started.
Jenn Pereira
March 21, 2022
12 Tips To Optimize Your Landing Pages
Take advantage of your customer's interest and increase your chances of capturing attention by optimizing your landing page.
Jenn Pereira
March 18, 2022
What Is A Design System?
Get to know how design systems can transform your business – from providing better customer experiences to helping maintain a consistent brand.
Jenn Pereira
March 17, 2022
Designers: Learning To Code Is Easier Than You Think
Designers, coding is becoming more important than ever. Learn how to start coding easily and create interactive prototypes with HTML/CSS/Javascript.
Jenn Pereira
March 15, 2022
Choosing The Right Marketing Agency
Marketing agencies can propel your business forward – find out what to look for to ensure you pick the one that suits your needs best.
Jenn Pereira
March 15, 2022
How to Hire Remote Designers
Learn how to hire the best remote graphic designers for your business. Discover the benefits, qualities to look for, and where to find them.
Jenn Pereira
March 11, 2022
Why Webflow Is The Best No-code Tool For Designers
Webflow is a no-code designer's favorite. Learn why – and why we think making the switch to no-code tools is important.
Jenn Pereira
March 10, 2022
Why Startup Founders Should Learn Design Basics
Learn why branding consistency, design and aesthetics are vital for startup founders to learn from the very start of launching their business.
Jenn Pereira
March 8, 2022
Typography 101: The Basics & Some of Our Favorite Fonts
In this guide, you'll learn how to make any design look irresistible using proper typography. As a bonus, we share a few our our favorite fonts.
March 5, 2022
Design 101 For Startups
Just like engineering, marketing, sales and finance, design holds a vital spot as part of a startups founding journey. Learn why.
Jenn Pereira
March 4, 2022
Top Newsletters for Marketers
Know why newsletters make as an invaluable resource for keeping up with the latest developments in the marketing industry.
Jenn Pereira
March 3, 2022
10 Tools to Make Your Social Media Strategy Pop
There is no reason to not include social media in your marketing strategy. Know the 10 tools to make your social media strategy pop.
Jenn Pereira
March 3, 2022
10 Free Ways to Promote Your Work as a Designer
This article will discuss ten free ways to promote your design portfolio and work to as many people as possible.
Jenn Pereira
February 28, 2022
Why Good Design Converts
Custom illustrations will help you to stand out in a competitive, crowded marketplace. Say goodbye to relying on generic stock images.
Jenn Pereira
February 25, 2022
How To Build A Pitch Deck And Get Attention
Here's how to build a compelling funding pitch deck – from the must-have slides, to how to make it look amazing.
Jenn Pereira
February 23, 2022
How to Create Your Own Illustrations
Creating and using custom illustrations helps you build your visual branding, establish connection and trust, and stand out in the marketplace.
Jenn Pereira
February 21, 2022
How To Get More Engagement on Linkedin with the Help of Illustrations
Using engaging illustrations combined with images that have high-resolution counts will ensure that your content is best received by your audience.
Jenn Pereira
February 18, 2022
10 Tips on Hiring Designers
Learn how to hire a designer, what skills to look out for, how to make a good offer, and how to onboard them.
Jenn Pereira
February 18, 2022
What Are Illustration Systems and Why They Are Important
Illustration systems play an integral part of a brand identity, they are the cornerstone for branding design. Learn why…
Jenn Pereira
February 17, 2022
Free Vector Illustrations: 20 Sites to Download over 1,500,000+ Images in SVGs, EPS, AI
Browse a collection of beautiful royalty-free vector illustrations in PNG and SVG format. Get access to over 1M+ free vectors from various resources.
Jenn Pereira
February 17, 2022
Learning Basic SEO for Creatives
Learn basic SEO: What is Search Engine Opimization, how does it work, and how you can leverage SEO as a creative?
Jenn Pereira
February 3, 2022
24 Motion Graphics Trends in 2022
Motion graphics are more than just cool animations. They are gaining popularity because they are easier to make compared to live-action videos. 
Jenn Pereira
February 3, 2022
How Much Does It Cost To Hire An Illustrator (Complete Guide)
Illustrators are skilled individuals who create sketches, draw concepts and design products. Hire one to bring you ideas and brand message to life.
Jenn Pereira
February 3, 2022
6 Reasons Why Consistency is Everything in Branding (Plus Tips To Achieve It)
When it comes to building your brand, consistency is key. In this article, we cover what brand consistency is, why it's important, and how to build it.
Jenn Pereira
February 3, 2022
Introduction to the usage of AI for computer graphics
Artificial Intelligence helps content creators with a wide range of tasks and has countless applications in this field.
Malrick Costantini
January 23, 2022
Introduction to the usage of AI for music creation
Artificial Intelligence helps content creators with a wide range of tasks and has countless applications in this field alone.
Malrick Costantini
January 23, 2022
Introduction to Artificial Intelligence for image and video editing
This article discusses the usage of Artificial Intelligence to ease the replacement of elements in pictures and videos.
Malrick Costantini
January 23, 2022
How To Choose the Perfect Colors And Fonts That Fit Your Brand
Design tips to help you choose the color schemes and fonts for effective, successful branding and storytelling.
Jenn Pereira
January 2, 2022
10 Reasons Why Digital Illustrations are Effective in Marketing
Digital illustrations can be used to tell a story, convey an emotion, present an idea, or sell a service or product.
Jenn Pereira
December 16, 2021
Digital Storytelling: A Guide On How To Tell Your Brand Story With Illustrations
Digital storytelling will help the brand reach people and make them understand their message. Here’s how illustrations can impact your brand story.
Jenn Pereira
December 15, 2021
12 Graphic Design and Illustration Trends to Get You Inspired in 2022
Seeking inspiration for a new design for your brand? Dig into the 12 of the hottest graphic design and illustration trends in 2022.
Jenn Pereira
December 11, 2021
How To Effectively Integrate Your Brand Into All Aspects Of Your Business
You've got a brand – great. But how do you make sure it stays consistent across all consumer touch points? Here's how – and why it's important.
Jenn Pereira
November 12, 2021
11 Reasons You Should Use Creative Automation Tools
Creative automation is about adopting technology into your process. This helps you massively reduce the time you spend on repetitive tasks.
Jenn Pereira
November 10, 2021
10 Tools to Create Customizable Graphics for Your Design & Marketing Projects
Design custom graphics easily with these 10 recommended tools. These are perfect for professionals and non-designers alike.
Jenn Pereira
October 30, 2021
20+ Amazing 3D Designers to Follow on Instagram in 2022
Keep up with the new techniques in 3D design rendering by following great 3D designers who showcase their latest projects on social media.
Jenn Pereira
January 4, 2021
Book Illustrations: Tell Your Story Through Artworks (Examples and Tools)
Book illustrations are more than just an art form to elevate the visual appeal of books. Here are few tools and examples to get you inspired.
Jenn Pereira
January 4, 2021
8 Ways to Effectively Use Illustrations in Website Design
Illustrations are great to showcase creativity. Here are some interesting uses of Illustrations in Web Design and UI/UX Design.
Jenn Pereira
January 4, 2021
How to Design a Podcast Cover Art (Guide, Ideas & Inspirations in 2022)
In this article, we cover ideas, inspiration and guidelines for designing a beautiful and enticing podcast cover.
Jenn Pereira
January 4, 2021
15 Figma Plugins Designers Should Try Today to Boost Productivity
Make your design process faster and smoother, thanks to the thousands of Figma plugins intended to make any designer’s work a breeze.
Jenn Pereira
January 4, 2021
Why Hiring an Illustrator is Important for Your Business
Illustrators work with a variety of mediums to create art that is meant to convey specific concepts. Here's why you should hire one for your business.
Jenn Pereira
January 4, 2021
Top Facebook Cover Illustration Examples from Big Brands to Inspire You
A professionally-designed Facebook cover photo can make a huge difference to any page. Check out these Facebook cover illustrations for inspiration.
Jenn Pereira
January 4, 2021
Color Trends 2022: How to Use Pantone’s Color of the Year in Design - Very Peri
Say hello to Very Peri, Pantone’s Color Trend this year 2022! The color trends 2022 is meant to set the tone for the products industry.
Jenn Pereira
January 4, 2021
10 Effective Ways to Use Illustrations for Your Brand
Brand illustrations can add character and feeling to a company's brand. Here are 10 effective ways to add illustrations to your branding.
Jenn Pereira
5 Must-have Design Books Every Designer Should Own
Illustrations make big difference! If you want to become a really good designer, and you want to have this list of books on your shelf.
Jenn Pereira

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