An older man with a beard surrounded by packages, reaching towards a giant phone screen displaying a smartphone on an online shop. 

Person Making Online Purchase From Home

A bowl of ramen on a website next to bicycle and clock icons, indicating estimated bike delivery time for an online food order.

Online Food Delivery

A shopping cart filled with clothes and a hat, surrounded by a backpack, a sneaker, and a pinned-up picture of a blouse.

Black Friday Purchases

A shopping cart filled with packages and shopping bags, surrounded by a pair of high-heeled boots, a stack of books, and a percentage sign.

A gender neutral person with chin-length hair and glasses, gesturing alongside a circular icon featuring a shipping package.

Person Making A Purchase

Something went wrong. An inverted desktop computer placed on the floor indicating that something went wrong on a website or app.

 Unsuccessful State Feedback

A large screen or browser window displaying a line graph showing an upwards trend, with an alarm clock sitting in front of it.

Website For A Business

A woman standing at her desk, talking to a customer service agent on her laptop as her dog stands at her feet.

Customer Support For A Recent Purchase

A woman giving the thumbs up, standing between shopping cart and shield icons.

Person Completing A Purchase Online

A man stroking his chin while standing in front of three icons featuring a wallet, camera, and check mark.

A cupcake or muffin on a website next to heart and shopping bag icons, indicating adding a food delivery item or order to the user's favorites or saved orders.

A large browser window displaying a graph with a user icon, surrounded by smaller pop-up windows displaying a pie chart, shopping cart, and calendar.

A large browser window displaying a fillable form, surrounded by smaller pop-up windows displaying an @ symbol, new document icon, and spreadsheet.

A software programmer, engineer or developer finding a solution to a problem at work while surrounded by tools and graphic elements related to website, app or software coding.

Person Using Software For Work

A woman holding a crate in front of a commercial building with a striped awning and a giant Japanese yen coin in the background.

People Financing A Purchase

A container of French fries on a website next to a delivery truck icon and an angry face emoji, indicating an unhappy food delivery customer.

A man with glasses gesturing towards circular icons featuring a check mark and dollar sign.

A woman with curly hair and glasses standing in front of icons of cash, a stack of books, and a check mark.

A speech bubble with a heart inside it floating alongside a shopping cart filled with packages.

See you soon! A man walking away with a flying airplane in the sky, indicating that a user is about to leave a website or app.

Offboarding State Feedback

A woman standing at a table with a package on it, talking to a customer service agent on her laptop.

A woman sitting on the floor at home surrounded by shopping bags, reaching towards a giant phone screen displaying a teapot on an online shop. 

A happy couple embracing in front of their new car, with a giant Euro coin in the background.

A woman sitting on the floor at home surrounded by packages, holding a shopping bag in one hand and a phone in the other hand, with a giant phone screen displaying a tube of lipstick on an online shop. 

A woman in hijab sitting on the floor at home surrounded by packages, reaching towards a giant phone screen displaying a chair on an online shop as her dog plays nearby.

A delivery truck signifying that shipping or dispatching of a package is underway.

Website Content Sections

A large browser window displaying adjustment sliders, surrounded by smaller pop-up windows displaying a media player, QR code, stopwatch, and 75% loading progress.

Sign up or subscribe. An open envelope with a check mark indicating a sign up page for a newsletter, website or app.

Onboarding State Feedback

A woman standing in front of a house with a giant Japanese yen coin in the background.

A woman looking towards two square icons featuring a check mark and shopping cart.

A man in a baseball cap holding a phone and shopping online for furniture.

Message sent. An envelope slotting inside a mailbox and an arrow indicating that the mail is successfully sent, for a website or application.

Successful State Feedback

A trolley filled with packages, surrounded by a potted plant, a stool, and a framed picture.

A trolley filled with packages and home decor items, surrounded by a shopping bag and a "new" sticker.

Log out. A door with an exit arrow, indicating that a user is about to log out from a website or app.

A man with glasses sitting on the floor at home surrounded by packages, reaching towards a giant phone screen displaying a hubcap on an online shop. 

A potted plant next to a stack of packages and a hanging picture frame.

A woman with curly hair and glasses pointing towards square icons featuring a shield and a wallet.

A happy couple holding a heart and embracing in front of a tropical landscape, with a giant dollar coin and an airplane flying in the background.

A man in a baseball cap holding a phone, surrounded by circular icons featuring a package and a credit card.

An older bearded man facing away and stroking his chin, surrounded by dollar sign and package icons.

A happy couple embracing in front of their new home, with a giant dollar coin in the background.

A busy and overworked manager or employee surrounded by charts, graphs, and notifications.

Busy Project Manager Overwhelmed By Work

A taco on a website next to loading and credit card icons, indicating an online credit card payment processing for food delivery.

A man standing at a desk with a shopping bag on it, talking to a customer service agent on his laptop.

A man lying on the ground waiting for something, indicating that a website or app is loading, trying to connect or waiting for a response.

Feedback In Progress

A man with a backpack standing at a table with a large package at his feet, talking to a customer service agent on his laptop.

A sushi plate on a website next to bookmark and shopping bag icons, indicating adding a food delivery item or order to the user's favorites or saved orders.

Illustrations of purchase website